by Barry R. Berman (Author)
Hardcover: 688 pages
ISBN-13: 978-0136087588
Was: $495.00
A contemporary text that helps readers thrive in today’s retailing industry
Retail Management: A Strategic Approach is built on the fundamental principle that retailers have to plan for and adapt to a complex, changing environment. Without a pre-defined and well-integrated strategy, retailers may flounder and be unable to cope with the environment that....
