Aveeno Daily Moisturizing Lotion Sheer Hydration

Absorbs in seconds with a powder-like feel

This naturally hydrating, ultra sheer body lotion absorbs into skin in seconds, for a fresh, powdery-light feel you'll want to use year round. The unique formula with Active Naturals Oat goes on feather-light to replenish and hydrate your skin. Aveeno Daily Moisturizing Lotion Sheer Hydration moisturizes for a full 24 hours, for velvety soft, beautiful, healthy-looking skin.

Active Naturals Colloidal Oatmeal

Locks in moisture and helps prevent dry skin.

The Aveeno brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier helps prevent and protect dry skin.

Oat:

Oatmeal baths have long been recommended for people with a variety of sensitive skin conditions. That’s because the special properties of oat give it an enhanced ability to absorb moisture and relieve dry, itchy, irritated skin.

In 1945, the founders of the Active Naturals Brand developed a special milling process to create colloidal oatmeal. This finely ground oat locks in moisture and retains the soothing effects of the whole oat grain, relieving dry or irritated skin.

Colloidal Oatmeal:

Active Naturals Colloidal Oatmeal can serve as a skin protectant. It has the ability to attract moisture to the skin and to form a protective barrier.