by Thomas W Zimmerer (Author)
Paperback: 744 pages
ISBN-13: 978-0132294386
Was: $595.00
This fifth edition of the popular book introduces you to the processes of new venture creation and the critical knowledge needed to manage your business once it is formed. With the help of this book, readers can follow their dreams of becoming successful entrepreneurs. Topics include: the challenges of entrepreneurship, building a business plan, marketing con....